Help Image

My Year with WordPress. Part 3: Getting Help (And Working Out What Help You Need)

When you first get going with WordPress, you’ll probably need help. This is true even if you have some background in web technologies (like your humble correspondent here). One of the frustrations I aired in my last WordPress-related blog post was the difficulty in finding ‘how to’ information for themes and plugins. Once you’ve been […]

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My Year with WordPress. Part 2: Things I Love, Things I Hate

Every relationship has its ups and downs. I’ve been with WordPress for nearly fifteen months now, and with Valentine’s Day coming up, I thought I’d write about some of my favourite and not-so-favourite aspects of this versatile platform. 1)            I love that with WordPress you have such control over the appearance of your website. It’s […]

Strictly No Admittance Sign

This Week, I Have an Admission to Make (Or is it an Admittance?)

This week’s word discovery proves that even very complacent dogs (so to speak) can occasionally learn new tricks. The other day I was travelling on the London Underground, having managed to get on the train at the very front. During the frequent delays (sigh), I distracted myself by reading the advertisements and signs around me. […]

Rodin's The Thinker

Setting Up a Website? Three Things to Think About Before You Approach a Copywriter

1) The very first thing to consider is what you want your website to achieve for you. This is a fundamental point, but very few of my copywriting clients have thought about it before we speak, and most need a few additional days to mull it over. It’s a point well worth meditating on, because […]

An Apple and an Orange

Are You Asking a Content Writer to do a Copywriter’s Job?

As a content and copywriter, I communicate with a large number of potential clients over the course of my working week. Most of them have absolutely no idea about the distinction between copy and content writing. And why on earth should they? That’s one of the reasons they hire me. What often happens (about four or […]